You want to create a law firm website that does digital client acquisition for you. Are you wondering where to start and how much programming skills you need? In this article, we want to show you how easy it is to create your successful law firm website to showcase your expertise and services.
Create lawyer website easily: Here's how!
Your law firm website - much more than just a business card
You can filter your visitors through your website. Describe the area you specialize in and why you are the right lawyer for it. You can offer a free initial assessment, making it easier for your prospects to contact you in the first place.
The structure of your homepage
Clear and intuitive navigation puts your website on the fast track. Organize your content into logical categories and make sure that important information is accessible in just a few clicks. Your website should include the following sections:
About us or about the firm
Areas of law
Lawyers and Team
Contact including important e-mails
Blog or News
You would like to create your own website right away? Then start today!
Web design and user experience
Your website should be visually impressive and professional at the same time. Choose a design that makes your brand and law firm identity shine.
Our homepage builder has Responsive Design right on board, so your law firm homepage is guaranteed to look perfect on all devices and be intuitive to use.
Consider the following design elements:
Color scheme: choose colors that blend seamlessly with your corporate design.
Fonts: use easy-to-read fonts that exude professionalism.
Images and graphics: Use high-quality images and graphics to make your website eye-catching.
Call-to-Action (CTA): Include CTA buttons to encourage visitors to contact you or learn more about your services.
What content belongs on your law firm website?
Engaging content is at the heart of your successful legal website. Your copy should be informative, concise, and engaging to get your visitors to connect with your law firm.
Consider the following aspects in your content:
Your expertise: clearly highlight your expertise in the areas of law you cover. Your visitors should be able to see at first glance why you are the right lawyer for them.
You and your team: Present all members of your team, their qualifications and experience to build trust with potential clients. This includes professional photos and background information on the people who connect with your visitors.
Your successes and testimonials: This is how you underline your competence and credibility. Client reviews and testimonials further support this effect and build trust with your future clients.
Blog and News: Include a blog on your homepage or at least a news section. This makes it very easy to keep your website up-to-date. Share the latest information and legal developments in your areas of expertise. This way you can once again show that you are up to date with your law firm.
How can you be found with your website in the search engines?
Search engine optimization (SEO) is important to increase the visibility of your website in search engine results. A good ranking in Google and Co. ensures more organic visitors and thus potential clients. Therefore, pay direct attention to the following SEO aspects:
Keywords: Find out which terms, i.e. which keywords are searched for in your legal fields. Integrate these terms into your content and metatags.
On-page optimization: A clean page structure, optimized headings and meaningful meta descriptions are an important factor for search engines.
Linkbuilding: Through partnerships with other law firms and specialist portals you will receive valuable backlinks.
Local SEO: Set up a business profile on Google and use local keywords.
As a lawyer, you should also use social media to promote your law firm and connect with potential clients. Also integrate social media buttons on your website so that visitors to your homepage can share your content and follow you on social networks. Platforms like LinkedIn, Facebook and Twitter are also great for reaching your target audience.
What are the advantages of choosing us as the provider for your law firm homepage?
With us you get an absolutely intuitive homepage builder, which allows you to create your website in a few clicks through a modern content management. So you can easily publish the latest information about your field. Over time, your website will grow and you will also gain more routine in maintaining it.
Creation within minutes: With us, you can create and publish your law firm homepage with just a few clicks. Forget about cumbersome programming and uploading. You log in and insert your content into our homepage construction kit.
Search engine optimization at the push of a button: Google and Co. love websites with added value. With our homepage builder you lay a good foundation for your search engine optimization. If you are found in Google, it will be easier for future clients to use your offers. A clear advantage in competition.
Up-to-date design: With us you have many different designs to choose from and they are all in Responsive Design, so that your content is displayed just as well on smartphones as in the layout for computers. This allows you to intuitively create your homepage, and if you want to change something, the web design is customizable with just a few clicks.
Ready for social media: As a law firm, you should also be present on social networks. By doing so, you tap into a young clientele that you could hardly reach via classic law firm websites. This way you can easily deliver added value. With our homepage builder you can link your website to social networks.
Do you have any questions?
We hope this article has shown you how easy it is for lawyers and their law firms to launch their own website. If you have any questions, please do not hesitate to contact us. We look forward to hearing from you.